Top 10 Reasons Why Everything On The Internet Is Now In List Form

10. Lists are the best.

9. People just like lists.

8. Lists allow you to take a half-baked idea and really stretch it out into something that seems substantial without needing to add much to it.

7. We are only capable of understanding things when they are numerically listed.

6. List stat: users are 89% more likely to click/share/retweet/reblog/StumbleDigg something if it is presented in the familiar and comforting context of a list.

5. Lists often feature humorous non sequiturs, such as Wilford Brimley.

4. Non-list Internet content is chaotic, unpredictable, and often terrifying. 

3. There’s a huge list of sites doing tons of PVs with their populist list-based content (though now it’s cooler to call them ‘listicles’).

2. It doesn’t matter. Just fucking list it.

1. Lists.

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